Ecosia Is Planting Trees & Tracking Their Impact - From Space!

Ever wondered how a simple internet search could plant trees and fight climate change?

Look no further than Ecosia, the search engine with a mission! This innovative company, already known for planting over 200 million trees worldwide, is taking its reforestation efforts to a whole new level by partnering with Kanop, a French satellite data startup.

Planting Trees and Monitoring from Space

Ecosia has always focused on responsible tree planting. Now, with Kanop's expertise, they can monitor their projects like never before. Using cutting-edge satellite imagery from NASA, ESA, and others, Kanop creates "digital twins" of the forests Ecosia helps grow. These digital replicas hold a wealth of information, allowing Ecosia to track the trees' health, growth rate, and most importantly, their impact on removing CO2 from the atmosphere.

Transparency is Key

"Overseeing the health and growth rate of all sites with over 200 million planted trees is a monumental challenge," says Pieter van Midwoud, Ecosia's Chief Tree Planting Officer. "This partnership highlights our ongoing focus on growing trees – not just planting them."

Ecosia understands that tree-planting success goes beyond simply putting seeds in the ground. It's about restoring healthy ecosystems that function as effective carbon sinks. Each Ecosia search is claimed to remove 1 kilogram of CO2, and accurate monitoring is crucial to validate this impact.

Setting the Standard for Sustainability

Romain Fau, CEO of Kanop, applauds Ecosia's commitment, stating, "This is an example of tree planting done right, and should be standard practice in the industry to ensure holistic reforestation efforts."

Large-scale tree-planting initiatives are gaining momentum in the fight against climate change. However, planting the wrong trees in the wrong places can do more harm than good. Ecosia's dedication to responsible planting and meticulous monitoring sets a powerful example for the industry.

Ecosia: Planting Trees, Protecting the Planet

Ecosia is a certified B Corp, meaning they prioritize social and environmental good alongside profit. All their profits from ad revenue fund tree-planting projects around the world. They even power their servers with solar energy from their plants!

In 2018, Ecosia further solidified its commitment to sustainability by transferring ownership to the Purpose Foundation. This ensures that the company can never be sold and that profits always go towards achieving their mission.

So, how can you be a part of the solution? Simply switch your default search engine to Ecosia and watch the trees grow (virtually)!

With Ecosia, every search becomes an act of environmental activism.

SOURCE: The Next Web